Setting up a Brand in Enterprise Server 10

In the Enterprise structure, a Brand represents the publication such as the Times, National Geographic, Yamaha, and so on. Multiple Brands can be set up within Enterprise Server.

Each Brand is further divided into Categories (sport, news, fashion), Workflow Statuses (draft, review, publish), Authorizations (for determining which users can access the Brand), Routing Rules (for determining the workflow that files follow), Issues (the actual publication such as today's newspaper or this month's magazine), and optionally Editions (for print issues in which specific parts are for specific regions only).

Figure: The typical structure of a Brand, consisting of at least one Publication Channel — which itself is made up of one of more Issues and (optional) multiple Editions — together with one or more Categories, Workflow statuses for each used file type, user and admin authorizations, and (optionally) routing rules for files.

For more information, see The Enterprise concept.

This article will walk you through the process of setting up a fully working Brand for everyday use in a standard workflow environment. It is advised that these steps are followed in sequence:

Note: The steps show an Enterprise Server in which no new Brands have been created yet.

Step 1. Creating a Brand

Step 2. Creating a Publication Channel

Step 3. Creating Categories

Step 4. Creating Workflow Statuses

Step 5. Further setting up deadlines

Step 6. Assigning user authorizations

Step 7. Assigning admin authorizations

Step 8. Creating Routing Rules