Setting up a Brand in Studio Server

In the Studio structure, a Brand represents the publication such as the Times, National Geographic, Yamaha, and so on. Multiple Brands can be set up within Studio Server.

Setting up a Brand involves setting up its Categories (sport, news, fashion), Workflow Statuses (draft, review, publish), Authorizations (for determining which users can access the Brand), Routing Rules (for determining the workflow that files follow), Issues (the actual publication such as today's newspaper or this month's magazine), and optionally Editions (for print issues in which specific parts are for specific regions only).

This multi-step process is explained in the articles listed below. This will set up a new, fully working Brand for everyday use in a standard workflow environment.

Note: It is advised to follow these steps in sequence.

Step 1. Creating a Brand

Step 2. Creating a Publication Channel

Step 3. Creating Categories

Step 4. Creating Workflow Statuses

Step 5. Further setting up deadlines

Step 6. Assigning user authorizations

Step 7. Assigning admin authorizations

Step 8. Creating Routing Rules